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Citroen Celebrates 100,000 DS3 Sales with New Color Options

Tuesday, July 5, 2011

Citroen’s DS3 sales have surpassed the 100,000 mark, more than 10,000 of which have been sold in Britain alone. The French therefore have decided to celebrate the event in their own, flamboyant way, that is, by launching a new range of colors and roof designs.
Prominent among these is the, rather distinctive, Fuchsia Pink roof color with matching pink mirrors, wheel center caps, dashboard fascia and gearlever knob. This is just one choice in a wide range of personalization options with names such as “Flavio”, “Spirit” and “Flower”, which are available for the DS3 starting from July.
Henry Ford once famously quoted that people could get the Model T in “any color as long as it's black". While we're thankful that this does not apply anymore, we think this could be a little too much (a pink dashboard?). But who knows; maybe Paris Hilton, who already drives a pink Bentley, would love a matching city car.


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